INNovation Fund
Chalkbeat Update: Learning More About Readers
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Chalkbeat is working to create a custom CRM that helps us track the impact of their stories.
Constituent Relationship Management
Chalkbeat
Award Amount: $28,280
Chalkbeat will add a new feature to its existing metrics tool called MORI (Measures of Our Reporting’s Influence), a WordPress plug-in created to track the impact of its news stories. The new feature to MORI will help Chalkbeat plan their stories for maximum impact, and then track the influence they have in the real world.
Project Updates
Innovation
How Chalkbeat plans to use its database to maximize impact
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Earlier this year, the education-news network Chalkbeat launched a tool that helps reporters and editors keep track of their work’s impact. Now, Chalkbeat is taking its ambitions one step further by creating a new system that will help execute its organizational goals to achieve more impact.
INNovation Fund
Chalkbeat Project Summary: Planning and Tracking Impact
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Chalkbeat has developed a tool called MORI (Measures of Our Reporting’s Influence), a WordPress plug-in developed last year and launched this past February. This project will add a new feature to MORI to help Chalkbeat plan their stories for maximum impact, and then track the influence they have in the real world.